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Episode 195: #194: Chris Walker of Refine Labs — Creating Experiences that Build New Sales Patterns that Scale

Sales Leadership Podcast

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What's in Friction With Your Outbound Strategy?

"The thing that I'm purely obsessed about in sales is the buyer experience," he says. "How do we become aligned exactly in our selling process with how our buyer wants to buy? When do they want to have a meeting with us?" He adds: "It can illuminate a lot of ways to fast track this stuff."

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