6min chapter

Six Pixels of Separation Podcast cover image

SPOS #750 - Margaret Heffernan On How To Map The Future Together

Six Pixels of Separation Podcast

CHAPTER

The Role of Prediction, Addiction, and Independent Thinking

This chapter delves into the challenges of relying solely on data in the marketing industry, emphasizing the importance of creativity, gut instincts, and lived experiences. It also discusses the need for independent thinking and paying attention to the real world to identify unique trends and moods.

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