
Ep 423 How Aaron Leibtag Got $15 Million for a 15-Employee Company
Built to Sell Radio
00:00
Navigating Acquisition: Transparency and Strategy
This chapter explores how a business strategically positioned itself for acquisition by prioritizing authenticity and open communication over traditional financial metrics. The speakers share their insights on the importance of relationship-building, transparent negotiations, and the governance structures involved in deal-making. They also reflect on the emotional journey through the complexities of the acquisition process, emphasizing the significance of balance and trust between acquirers and sellers.
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