Pocket.Watch CEO on the Kids Entertainment Business
The Circuit with Emily Chang
Expanding Brands Through Content Distribution and Compliance in Kids' Entertainment
This chapter explores the crucial role of content distribution in brand expansion, emphasizing revenue diversification and brand perception enhancement through syndication. It also delves into the company's commitment to compliance in the children's entertainment industry, discussing partnerships with content creators prioritizing children's health and safety while questioning certain content types' value for kids.
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