The Creator’s Playbook cover image

Justin Welsh (Former Executive Operator in SaaS turned Creator)

The Creator’s Playbook

00:00

Is There a Plan of Attack for Former Sass Executives?

There's a very, very simple, traditional path for former sass executives. And that's to just jump into consulting, right? You can find a few clients in your space. So i looked around at the ecosystem of like, where were people writing and creating attention? A lot of people i knew were writing on twitter. It didn't feel right for what i was doing at the time. I spent those last eight months at my job writing every day, sometimes a day, about building successful sass teams. When i stepped away from his roll on august first of 20 19, i had a huge pipe line of consulting prospects, and i turned that into my first business. Amazing

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