How I Built This with Guy Raz cover image

Bobbi Brown Cosmetics: Bobbi Brown

How I Built This with Guy Raz

CHAPTER

The Acquisition Saga and Company Sale

This chapter details the journey of initial rejection of acquisition offers from various companies, the pivotal dinner meeting with SD Lauter's executives, and the eventual sale to Estee Lauder. It also explores the challenges faced post-acquisition, the decision to leave the company, and reflections on entrepreneurship and control.

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