Introducing: Retailgentic - A New Pod Focusing on GenAI Shopping Agents and the impact on retail: Retailgentic
The Jason & Scot Show - E-Commerce And Retail News
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Shifting Consumer Behavior: From Research to Purchase with AI
This chapter explores the rise of AI shopping agents and their impact on consumer behavior, focusing on the shift from information gathering to research and purchase phases. It highlights recent data showing an increased adoption of AI tools like ChatGPT and Google's Gemini in enhancing the shopping experience.
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