15min chapter

Social Media Marketing Podcast cover image

Growing on YouTube: How to Develop a Loyal Following

Social Media Marketing Podcast

CHAPTER

The Journey of Personal Brand Growth on YouTube

This chapter follows the transition of a digital marketing consultant to building a personal brand on YouTube, starting with assisting bloggers in SEO understanding to transitioning to YouTube growth-focused content. The YouTuber reflects on their journey from 300 to over 220,000 subscribers, emphasizing the importance of audience connection and authenticity in content creation.

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