How to Do Personas

Eva: I think it's very, very beautiful that people think like, Oh, UX is done by UX person. And then, um, here's Ellen Cooper putting out great ideas as a software engineer. So let's talk a little bit about how to do persona is just like a little bit of the basics. Then we'll talk a littlebit about some of the things that they're good for. Eva: First, definitely look at what you're trying to accomplish. That's probably the quickest way and the cheapest way to create personas.