4min chapter

Data Skeptic cover image

Ad Blockers Effect on News Consumption

Data Skeptic

CHAPTER

Is Digital a New Domain?

My current research kind of lies in the intersection between advertising and media. In particular, I look at how digital advertising impacts how users consuming news online. And then I also look at how publishers after they rely on ads revenue, but more on subscription revenue. There's the news that they produce become more differentiated or more informative. So that's pretty much how my current research is about.

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