Ep. 34. Google's Search Durability, Tariffs and Advertising, More 1Q25 Results + Ads101 on Programmatic Advertising With Dentsu's Zac Selby
Madison and Wall Podcast
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The Dynamics of Search Advertising and Market Trends
This chapter explores how reduced search queries affect the search advertising sector, emphasizing that changes in supply don't always correlate with revenue changes for marketers. It also examines recent earnings reports from media companies and discusses the influence of economic policies on advertising growth prospects.
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