How to Scale a Mobile App Campaign?

Apple search ads, because it's owned by Apple, tends to be quite accurate even with the privacy changes. Facebook is a controversial one, but there are lots of learnings that we can pull from Facebook. The influencer marketplace makes it much easier for your average person to run influencer campaigns. I think we're seeing a lot more of,. you know, the newer platforms like TikTok. That's a really, really common platform at the moment.