
A Very Smart Conversation About Fantasy (and Romance) with Leigh Bardugo
Culture Study Podcast
Listeners' Questions: Genre, Romance, and Marketing
Petersen introduces listener questions; Bardugo discusses how 'romanticy' functions as a marketing category versus genre.
If you're a paid subscriber and haven't yet set up your subscriber RSS feed in your podcast player, here's the EXTREMELY easy how-to .
And if you're having any other issues with your Patreon subscription — please get in touch! Email me at annehelenpetersen @ gmail OR submit a request to Patreon Support. Thank you for making the switch with us — the podcast in particular is much more at home here!
I love books with complicated lore. I love plots that interrogate the way power accumulates and spoils — particularly but not exclusively on Ivy League campuses. I love it when a character learns of UNKNOWN POWERS, and I love a good heist. Which means I fell in love with Leigh Bardugo's books immediately. My favorite is Ninth House (and its sequel, Hell Bent) but she is equally well-known for the Shadow and Bone series and the duology Six of Crows, which was just re-released for its tenth anniversary... all of which pop up all over the Culture Study reading rec threads whenever we have them.
So imagine my surprise when Leigh's team heard that Culture Study loved Leigh's work and would we like to have Leigh come on the show? YES, OF COURSE. And listen, I knew this conversation was gonna be great. But I didn't realize it was gonna be this great. We talk about genre, marketing, all the nerdy books she read as a teen, how to think about YA and exposure to the things that scare us, and, of course, whether there's gonna be a follow-up to Hell Bent. As always, we've worked hard to make this conversation interesting to people who aren't familiar with Leigh's work — all you have to be is interested in books, just generally — but if you're a fan, you're really gonna love it.
Side Note: We're experimenting with producing our own (very imperfect) transcripts. You can find it here. If there's enough demand, we might consider putting in the not insignificant labor to make these super readable — but for now, they're a backup to the podcast, not a replacement for it.
Thanks to the sponsors of today’s episode!
Head to Graza.co/CULTURESTUDY and use CULTURESTUDY to get 10% off your order and get cooking this holiday season with some fresh, delicious olive oil
To stock up on sustainable cleaning products for yourself, or to give a beautiful, sustainable gift to your friends and family this holiday season, go to Blueland.com/CULTURE and save up to 30% during Blueland’s holiday sale
Head to moshlife.com/CULTURE to save 20% off plus FREE shipping on the best sellers trial pack or the plant-based trial pack
Go to shopremi.com/CULTURE and use code CULTURE at checkout for 55% off a new night guard plus a FREE foam gift that whitens your teeth and cleans your nightguard
Show Notes:
Find all of Leigh's books at Bookshop — and here's how you can buy the new edition of Six of Crows
Subscribe to Leigh's newsletter here
Find out more about Leigh's work just generally here; I personally loved this profile in Alta
Leigh references: The Dragonlance Chronicles, the Louise Erdrich short story "Fleur" which was printed in Esquire but can now be found in Tracks
I reference Linda Williams' groundbreaking work on melodrama as a mode
I reference our episode with Sarah MacLean where we talk about how romance writers first books are often their best (and why)
Just in case you somehow don't know about Bunnicula
We're currently looking for your questions for future episodes about:
Eldest daughter discourse
The sociology of NAMES (naming trends, naming assumptions)
WEIRD ENGLISH WORDS (where do they come from!) with Colin Gorrie, who writes explainers like this one on the word DOG
Anything you need advice or want musings on for the AAA segment. You can ask about anything, it’s literally the name of the segment
As always, you can submit them (and ideas for future eps) here


