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How To Create A Brand That People Love With Coveteur Alum, Métier CEO & Sidia Founder Erin Kleinberg

Breaking Beauty Podcast

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How to Cultivate Insights From the Ground Up

I think it still goes back to community because you need to just tap in whether or not you have thousands of followers. I've seen so many brands that started with such like really small, densely populated, but extremely engaged groups. But for me at the end of the day, and especially coming out of COVID, like I love IRL,. Have a group, have a session where people try on your products and give them like, I just can't code at the end or give them a gift or whatever it is.

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