Episode 6: How to win a peacock show (with Gemma Parkinson)
Let's Make This More Interesting
00:00
Embracing the Negatives
This chapter explores the concept of embracing the negatives and flaws of a brand to create a more authentic and engaging narrative. It discusses the value of making the brand interesting, being open about failures, and using emotional storytelling to captivate the audience.
Play episode from 17:45
Transcript
