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9min chapter
Master Go-to-Market Strategy: GTM Motions, ICP, and AI Products with Google, Bayer Advisor Maja Voje
Product Growth Podcast
The Future of Go-to-Market Strategies
This chapter delves into the evolving nature of go-to-market strategies, emphasizing the need for creativity and original approaches in a competitive business landscape. It discusses the shift from traditional outbound tactics to more effective inbound strategies, while also highlighting the importance of authenticity and personal development in strategic marketing.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode