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Pure Gold Series: How to Prep for a Successful Expo West with Seth Goldman (2022)
The Startup CPG Podcast
You're There to Find Business
Don't pitch them at somebody else's booth, right? Don't go up and say, oh, hey, you got to come taste this. But it's okay to stock them a little bit. You're there to find business just because they're not physically in front of your booth. Yeah, doesn't mean they may not. Like I said, don't interrupt them in the middle of a conversation but I found these guys to be receptive. They are there for that purpose. So they're open to hearing a pitch and wherever they are,. Just be respectful.
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