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#125 A Masterclass on Building SaaS Products That Customers Adopt with Stephen Wunker, Author Jobs To Be Done

Prime Venture Partners Podcast

CHAPTER

How to Qualify for a North Star Job

In ethnographic interviews, will you end up with like literally dozens of jobs? It also depends on who you are talking to and different stakeholders in this. There are some really bad ways to do jobs to be done out there. We actually learned from some top consumer goods companies how to do this in a much better way. And we tried to adapt that into tech marketing.

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