5min chapter

The Product Experience cover image

Common product diseases (and how you can overcome them) - Radhika Dutt (Author of 'Radical Product Thinking')

The Product Experience

CHAPTER

Rethinking Metrics and Goals

This chapter critiques traditional goal-setting practices, particularly focusing on the harmful effects of goals and OKRs on product development. It introduces a novel framework based on objectives, hypotheses, and learnings, inviting listener participation and highlighting the challenges organizations face with current methodologies.

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