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2min chapter
Season 3, Episode 26: Exploring the future of mobile ad measurement (with Barak Witkowski)
Mobile Dev Memo Podcast
The Foundation and Growth of Mobile Gaming in 2012
This chapter delves into the transformative events in the mobile gaming industry during 2012, spotlighting the launch of blockbuster games like Candy Crush and Clash of Clans. It also examines the rise of measurement and attribution companies, underscoring their role in shaping a robust mobile app ecosystem.
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