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TWIG #333: Apple's Stand Up Comedy, Fortnite Mobile's Tea Leaves, and a Mystery Success

Deconstructor of Fun

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Marketing, Media, and Apple's Impact

This chapter features a dynamic dialogue on measuring incrementality in marketing and the implications of a new Clash of Clans TV show by Netflix. The hosts analyze Apple's app store commission fees and lament the company's monopolistic practices in contrast to competitors like Microsoft and Sony. Additionally, they express skepticism about Apple's upcoming gaming hub, questioning its impact on user experience.

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