
251. Are We in a Mattress-Store Bubble?
Freakonomics Radio
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Do We Buy More Mattresses Per Capita?
Jerry efperson, with the invest banking firm man armistead and eperson in richmond, virginia has been studying the mattress industry for forty five years. Do we buy more mattresses per capita now than we did ten, 20, 30 years ago? Yes, sir. Number one, we're buying larger mattresses. And mattresses are moving towards a replacement cycle that's closer to seven to eight years, rather than ten years or longer. But as exciting as those jells and foams may be, brad thomas of key bank capital market says, most people these days buy a mattress that is very similar to the basic inner spring mattress that's been around for
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