Hey {First Name}, An Insider's Guide to Outbound Sales cover image

#156: Using "Peer Prospecting" to Book Meetings With VPs and Executives More Easily (Junior Lartey)

Hey {First Name}, An Insider's Guide to Outbound Sales

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Peer Prospecting - What's the High Level Overview?

Salespeople have selective memories. We're not the best auditors of of deals, unless we need that outside and look in perspective. Peer prospecting is when two people of the same level reach out to each other. For me, its account executive to account executive. I'm prospecting not just a v p of cells who manages the team but people that i would consider my peers.

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