AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
16min chapter
#199: Katelyn Bourgoin – How to write great social content (and lessons learned from her recent launch)
Creator Science – Learn from today's top content creators
Psychology of Selling Courses and Optimism in Purchases
This chapter explores the psychology behind why optimists are more likely to make purchases, particularly in the context of selling courses. It discusses the importance of designing courses with specific outcomes in mind to ensure customer follow-through, as well as the use of commitment devices like personalized emails. The chapter also covers lessons learned from recent course launches, including pricing strategies, affiliate programs, and optimizing customer interactions post-purchase.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode