11min chapter

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Christina Wodtke on Design Thinking, Distributed Cognition & OKRs

Getting2Alpha

CHAPTER

Harnessing Design Thinking in Entrepreneurship

This chapter explores the pivotal role of design thinking in entrepreneurship education, highlighting experiences from the Copenhagen Institute for Interaction Design. It focuses on how hands-on methods and physical interaction with tools enhance cognitive processes, making them vital for startup efficiency. The chapter also discusses the importance of real user engagement in product development, advocating for understanding user needs to create impactful and relevant products.

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