2min chapter

Perpetual Traffic cover image

A 61% Increase in New Customers and a 45% Drop in CAC Selling a “Meta-Friendly” product

Perpetual Traffic

CHAPTER

Enhancing Customer Lifetime Value and Team Dynamics

This chapter focuses on strategies to enhance customer lifetime value, moving beyond just customer acquisition. The speakers engage in a dynamic discussion about sales tactics and conclude with playful banter, emphasizing the importance of results-driven approaches in e-commerce.

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