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4min chapter
Master Go-to-Market Strategy: GTM Motions, ICP, and AI Products with Google, Bayer Advisor Maja Voje
Product Growth Podcast
Strategizing the Launch of a Comprehensive Retention Guide
This chapter delves into strategies for launching a new resource aimed at improving retention, including the development of a detailed mega sub-stack post. It covers various go-to-market tactics, such as social media, paid advertising, and partnerships, while emphasizing the need to understand the target audience for effective content distribution.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode