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#99: Amanda Natividad – Growing on Twitter and using her platform to lift up others

Creator Science

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Crafting Engaging Hooks for Content Creation

This chapter explores the art of creating effective hooks for social media and content, focusing on emotional triggers and audience engagement. Techniques from other content creators are analyzed, emphasizing the role of novelty, counter-narratives, and belief reinforcement. Additionally, the discussion highlights podcast growth strategies, the importance of welcoming new listeners, and leveraging platforms like LinkedIn and Twitter for increased visibility.

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