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3min chapter
Ben Schall, Chief Executive Officer and President of AvalonBay
The Walker Webcast
Revitalizing Retail: A Journey from Vernado to Rouse
In this chapter, the speaker explores their career transition from Vernado to the Rouse Company, emphasizing the differences between the original and modern Rouse. The discussion highlights innovative redevelopment strategies for underperforming shopping centers and the importance of reconnecting these spaces with their communities.
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