3min chapter

Acquired cover image

The Pinterest IPO

Acquired

CHAPTER

Pintrest - Is It a Social Network?

Pintrest is a classic case of the historic technology company business model. Once that user base passes a point where the revenue from per seris is covering the fixed costs, everything above that is basically pure margin. Most consumer internet companies are either tools or media. Pinterest is not a pure media channel, nor is it a utility. It's a media rich utility that satisfies both an emotional and functional need. For product discovery, there is nothing quite like pinterest in the funnel. A gogle serves demand fulfilment better than anything known to man. Do you eatany else? And in bowls before we go into barris....

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