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DomainSherpa – Down The Rabbit Hole – September 11, 2025: The King and Us

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Investor Playbook: Prune, Buy the Future, Case Study

Actionable advice for domain investors: prune worthless portfolios, prioritize one- or two-word and brandable names, overpay for scarce quality — illustrated by Rick's Candy.com deal and leasing/equity approaches.

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