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#366: How Enriching Your Data Can Transform Your Customer Loyalty with Cheetah Digital.

Let's Talk Loyalty

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The Importance of Data Enrichment in Customer Relationships

I'm super curious because I've been really impressed with your LinkedIn profile that you have been, you know, preaching to the, the CMOs. And what do they say? What kind of reaction are you getting from chief marketing officers in terms of their perspective of this customer relationship priority? It's interesting and it varies. You know, some, some don't value it as much. Because they're still in a very much a batch and blast kind of one size fits all spray and pray mindset. But there are a growing number that are kind of appreciating the value of micro segmentation, hyper personalization.

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