13min chapter

The Fort - An Entrepreneurship Podcast cover image

#374 - Krish Menon - Founder @ Angry Gods - How The World’s Most Iconic Brands Are Built

The Fort - An Entrepreneurship Podcast

CHAPTER

The Power of Influence and Personal Branding

This chapter examines the one nine 90 framework, illustrating how narratives spread through trusted individuals in social networks. It discusses the impact of personal branding among influential figures like Elon Musk and Warren Buffett, emphasizing how appearance and behavior shape public perception. Additionally, the chapter highlights the phenomena of 'pretty privilege' and the transformative power of social media on self-image and societal interactions.

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