
Ask Terry (From the AOP Archives)
Under the Influence with Terry O'Reilly
00:00
The Decline and Possible Return of Jingles in Advertising
Exploring the disappearance of jingles in advertising and the potential for a comeback, the host delves into the history and impact of jingles in creating brand memorability. They discuss the decline of jingles since the 1980s and question if they could see a resurgence in the future.
Transcript
Play full episode