Super apps aren’t that super in India... Just ask Adani
Finshots Daily
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Reimagining Payment Apps: Insights from WeChat's Success
This chapter explores the hurdles of launching a payments app in India, showcasing strategies from players like PhonePay and Google Pay. It emphasizes the need for innovation and user engagement, inspired by WeChat's successes, while calling for Indian companies to rethink their approaches to create a competitive super app.
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