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Scott Dunlap | Adidas Runtastic, Strava “GOAT” Program, Future of Connected Athletes
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Running in the Wasatch Mountains
I think this has been accelerated by COVID but one of the biggest things I've seen in my own personal backyard which is the Wasatch Mountains here in Salt Lake City. There's something there's a level of permission that this platform gives these athletes to just truly be like route designers and artists in that sense. You mentioned Adidas there and Runtastic and this is a whole nother area I wanted to talk about because you've had an absolutely fascinating parallel career in Silicon Valley with larger global brands. In addition to your blog and just being an avid runner, can you talk about first how that career developed and what it ultimately means?
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