Fostering a Customer-Centric Culture in Product Management

Host Melissa Perri sits down with Blake Morgan, in this episode of the Product Thinking Podcast. Blake is a seasoned expert in customer experience, best-selling author, and someone with a career spanning major companies like Coca-Cola and AT&T. They discuss the evolution of customer experience, the key principles of customer-focused leadership, and how to effectively measure success beyond mere metrics. She also shares insights on avoiding common pitfalls, the power of storytelling in advocating for customer-centric practices, and best practices for gathering valuable customer feedback.