13min chapter

Always Be Testing cover image

#32 Retention for Leading E-Commerce Brands, Jimmy Kim, CIO & Founder of Sendlane

Always Be Testing

CHAPTER

Enhancing Customer Experience Through Proactive Communication

This chapter discusses the importance of proactive communication in customer service, focusing on understanding customer needs and aligning with their values. It highlights the speaker's journey from email marketer to founder, emphasizing delegation and customer insights for business success. The chapter also explores the impact of upbringing and early experiences on developing a strong work ethic and customer-centric approach.

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