9min chapter

The Product Experience cover image

How to improve your relationship with data - Heather Williams (Director of Product, Elsevier)

The Product Experience

CHAPTER

Data-Driven Product Management

This chapter delves into the integration of data and insights in product management teams, emphasizing the significance of a data-driven approach at Elsevier. It highlights collaboration among diverse roles like data analytics and UX design within cross-functional squads to improve product experiences. The discussion also covers the importance of clear communication, documentation, and effective stakeholder engagement to enhance teamwork in the product development process.

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