
Defining Your Ideal Customer Profile
Private Equity Funcast
00:00
Building a Targeted Account List
The first thing that you should do is build a list. There's lots of good products out there that can help you do literally af bougle search ind a huge data base. You also have to disproportionately invest in your marketing and sales at ablemen to go and talk to these types of prospects. And more often than not, the rute cause is your team isn't calling with the sort of personas they want or haven't been armed with.
Transcript
Play full episode