AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
15min chapter
We're all going on a TUI Holiday - Global Brand Director Toby Horry talks to Rory
On Brand with ALF & Rory Sutherland
Navigating Travel Marketing Trends
This chapter explores the importance of brand metrics and effective marketing strategies in the travel sector, particularly during peak sales periods. It emphasizes the balance between traditional and digital channels, the role of influencers, and the impact of social media on travel decisions. The discussion also highlights changing consumer preferences, including a desire for authenticity and a potential shift towards less technology-driven travel experiences.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode