Ep. 63 - How Hybrid Business Models & Value Pricing Drive Organizational Success w/ Caroline Johnson
The Professional Services Pursuit
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Transforming Business Models for Success
The chapter explores the shift from traditional service pricing to value pricing, emphasizing cultural transformation and the importance of top-down program development. It delves into the challenges faced by mid-size firms, the transition from effort-based payment to success-driven models, and the advantages of adopting a hybrid business model. The importance of understanding RFP processes and implementing new commercial models for organizational growth and client engagement is also discussed.
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