Ep. 63 - How Hybrid Business Models & Value Pricing Drive Organizational Success w/ Caroline Johnson
The Professional Services Pursuit
Transforming Business Models for Success
The chapter explores the shift from traditional service pricing to value pricing, emphasizing cultural transformation and the importance of top-down program development. It delves into the challenges faced by mid-size firms, the transition from effort-based payment to success-driven models, and the advantages of adopting a hybrid business model. The importance of understanding RFP processes and implementing new commercial models for organizational growth and client engagement is also discussed.
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