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UNREASONABLE HOSPITALITY: The Power of Giving People More Than They Expect

The Next Big Idea

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Creating Memorable and Genuine Hospitality Experiences

This chapter discusses the concept of 'legends' in hospitality and the importance of creating memorable and genuine experiences for guests. It explores examples of legendary moments and emphasizes that these experiences can be simple yet impactful. The speaker also highlights the significance of investing in hospitality and how it serves as a marketing engine while empowering staff and saving money in the long run.

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