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How To Create A Viral Marketing Flywheel
The Espresso Hour
How to Turn Every Customer Into Two and Four to Eight
People I think are always on the fence of like shilling their affiliate stuff to their friends. So we opt for a different version of that. We're right when someone buys the second email that get from us is a unique code that is 50% off to join that they can just forward to a friend. There's tons of little tactical things you can go to say, how do I turn every customer into two and two to four, four to eight? That's what that word of mouth referral starts to compound with.
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