
Small but MIGHTY marketing teams | E45 (Part 2) with 2 Pizza Marketing
Blame it on Marketing ™
Building a Strategic Marketing Roadmap
This chapter focuses on the necessity of a structured marketing roadmap for early-stage teams, emphasizing task prioritization and effective communication. The speakers discuss enhancing collaboration through strategies like OKR systems, cross-departmental meetings, and personalized reporting. Additionally, they explore the role of personality assessments in fostering team dynamics and maintaining trust within marketing functions.
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