3min chapter

The New Music Business with Ari Herstand cover image

Club Booking, Opening Slots, Deal Breakdowns with Brooklyn Bowl Talent Buyer

The New Music Business with Ari Herstand

CHAPTER

Is There a Catch 22 Between Hard and Hard Tickets?

Gloria Borger: How do you recommend artists kind of balance that in terms of being able to say, oh, we can sell 400 tickets because they waited three months, four months to play. She says it's rare to find an artist that can do both, that can play out frequently and also do the hard tickets. Borger: Finding a way to stay in front of people and impress them with their music without forcing them to like buy a ticket would probably be the best compromise there.

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