#3 Sanjay Bakshi: Why Mental Models
The Knowledge Project with Shane Parrish
00:00
Low-Cost vs. Differentiation: A Business Model Analysis
This chapter explores the contrast between low-cost and differentiation business models, arguing that companies like Costco exemplify sustainable practices that benefit consumers and employees alike. It critiques high-margin luxury brands while promoting a business model focused on genuine value and societal contribution.
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