GTM Live cover image

RV E22 - The B2B Buying Journey, Chris’ LinkedIn Post Process, Building Community, and more! | TikTok Live 24

GTM Live

00:00

Do You Think Marketing Should Write Sequences for Sales or Should Sales Own That?

In a startup, do you think marketing should write sequences for sales or should sales own that? If I was a single marketer in a company and they had 10 salespeople, they had four sales leader, three AEs and six SDRs. And the CEO came over to me and said, hey, our SDRs aren't performing. We need someone to write the sequences for sales. I would quit on the spot.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app