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How to Build Your Content Marketing Empire [Special Episode] with Louis Grenier (413)
Content Inc. - The Podcast
The Quality versus Quantity Conundrum in Content Marketing
The speaker explores the ongoing debate between quality and quantity in content marketing. They argue that while quality is crucial, it is necessary to have some quantity to gain a better understanding of what constitutes quality content. Additionally, the speaker highlights the significance of creating fewer but impactful pieces of content rather than producing mediocre content across various platforms. They recommend focusing on one primary platform and one key social channel to build an audience and collaborate with partners.
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