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5min chapter
5 Fundamental Closing Techniques
Dan Kennedy's Magnetic Marketing Podcast
The Strategy of Moving Right into Product Usage or Service Fulfillment
This chapter discusses the strategy of bypassing the focus on closing the sale and instead, emphasizing on the delivery and usage of the product or service. It showcases examples of successful sales calls utilizing this approach and highlights the importance of having a structured approach to closing the sale.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode